MYTEK PROS / CONNECTED OPERATIONS
Storefront Traffic and Conversion Insights
Understand the opportunity outside your door.
Plan your project
01 / THE OPPORTUNITY
Connect passing traffic with store activity.
Retail owners, leasing teams and multi-location operators
Store sales alone cannot show whether low performance starts with low passing traffic, weak entry rates, or in-store conversion.
Combine passing-traffic and entrance counts, with optional sales data, to build a clearer view of store attraction and performance.
- Separate passing opportunity from store entries
- Test display changes with a baseline
- Put sales trends in traffic context
APPLICATIONS IN PRACTICE
Compare displays, locations and sales.
Illustrative scenarios for facilities teams and operators.
A high-street shop changes its window display.
ObserveCompare passing traffic and entrances during matched opening hours.
ActReview attraction patterns and keep or revise the display.
ReviewBefore/after walk-in ratio with count-quality notes.
Weather and nearby events can affect the result.
A retailer compares two store locations.
ObserveCollect passing and entry totals at each site.
ActIdentify whether the opportunity or entry performance differs.
ReviewLocation scorecard normalized by open hours.
Different streets and sensor geometry limit direct comparisons.
A branch has strong footfall but weak sales.
ObserveJoin verified transaction totals with entrance counts.
ActReview merchandising or staffing through a controlled operational test.
ReviewTransaction-to-entry trend with stated counting rules.
A transaction is not necessarily one shopper; POS access is a separate integration.
03 / FROM SIGNAL TO RESPONSE
From observation to action.
Define the signal, the connection and the person responsible for the next step.
View measurements & event details
- Passing footfall counts
- Entrance counts from a separate compatible counter
- Optional transaction totals from a connected POS source
A DEFINED SERVICE SCOPE
What Mytek Pros can help deliver.
Mytek Pros helps San Diego retailers separate passing foot traffic, store entries and transaction-to-entry trends. The scope calibrates storefront zones, aligns entrance counts and reporting periods, and adds authorized POS data only when requested and compatible. Discovery confirms each location and integration responsibility. Matched-period comparisons can inform display or staffing tests without claiming unique shoppers or proving that a campaign caused a change.
Explore service planning for San Diego and California projects. Installation, handover and ongoing support are agreed during discovery for the selected equipment and site.
View planned service deliverables
- Storefront sensing and zone calibration
- Entrance count alignment
- Optional POS data integration
- Period and location comparisons
THE RECORD YOU KEEP
Your reporting scope.
A configured Mytek Pros service can turn the selected measurements into:
- Walk-in ratio for aligned passing and entry periods
- Period comparisons around display or campaign changes
- Transaction-to-entry ratio when sales data is authorized and integrated
Configurable project options; confirm scope during discovery.
04 / DISCOVERY & DESIGN
Before installation.
Confirm compatibility, placement and operating responsibilities for your site.
What we’ll work through
- Passing counts and entrants must use compatible time windows and coverage
- Sales conversion is a derived business measure, not a native sensor reading
- Avoid claiming unique passersby or marketing causality
- No demographic profiling is needed for this service
Tell Mytek Pros about your site, existing systems, and the decisions you want the data to support.
Plan storefront traffic analysis with Mytek Pros ↗EXPLORE CONNECTED APPLICATIONS